Rock to the Future is proud to present our strategic initiatives for 2025 - 2030.
A Note From Our CEO and Board Chair
Dear Friends,
We know that music has the power to change lives. It sparks joy, builds confidence, creates community, and amplifies voices that need to be heard. Over the past 15 years, we’ve watched thousands of young people step up to the mic, discover their talents, and dream boldly about their futures. Now we’re turning up the volume on our next moves as an organization.
This strategic plan is our roadmap for the next five years—a playlist of bold ideas and powerful
commitments that will guide us as we deepen our impact, expand access, and keep building a future where every young person has the resources and relationships to thrive. Together with our students, families, team, Board, and partners, we created this vision to ensure that Rock to the Future remains a place where joy and justice meet and where every beat makes a
difference. We’re excited to share it with you and even more excited to make it real with your partnership. Thank you for believing in our mission and for rocking out alongside us. The best is yet to come!
With gratitude and enthusiasm,
Jessica Craft, CEO
Jen Bieter, Board Chair
Created with Chaya Scott, Chief Aspiration Officer, Chaya Scott Consulting, LLC
